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Key Visual: Extreme Cider Can

Client: Distell

Agency: Publicis

Brand: Hunter's Extreme Cider

Objective & Goals:

Create a key visual that showcases the new Hunter's Extreme Cider product in a fresh, abstract brushed aluminium environment illuminated by bright fluorescent lights. The goal was to achieve a standout presentation within an environment that blended with the look of the cans, using a splash of water to create separation and enhance attention-grabbing impact.

Key Visual Elements:

  • Abstract brushed aluminium environment, complementing the design of the cans

  • Bright fluorescent lighting adding vibrancy and energy to the scene

  • Splashes of water creating separation from the environment and highlight the cans

  • Photorealistic representation of the Hunter's Extreme Cider cans, emphasising product details

Innovative Techniques:

  • 3D rendering and lighting techniques to create a visually striking environment that complements the product design

  • Skilful use of 3D simulated water splashes to create separation and enhance the visual impact

Project Cost:

Rendermatic 3D offers competitive pricing, taking advantage of the favourable exchange rate between the South African Rand and major international currencies. For detailed pricing information, please contact our team.

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