Food Animation: Hazelnut Crunch Appeal
Client: Full HD
Objective & Goals:
Create an appetising and realistic animation of a Cornetto Hazelnut Crunch ice cream cone being constructed to drive desire. The final animation was used in a TV commercial to entice viewers and boost sales.
Key Visual Elements:
• Hazelnuts coated in chocolate create appetite appeal
• Ice cream layers elegantly applied to the cone
• Warm orange tones that evoke feelings of indulgence
• Cone cracking in slow motion, showcasing its delightful crunch
The utilisation of 3D scanning for accurate and detailed modelling
Texture footage blending to achieve realistic materials and surfaces
16 seconds of high-quality animation, completed within 3 Weeks
Results & Impact:
The final animation successfully increased product appeal and enhanced the TV commercial.
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